We work collaboratively with exceptional clients to enhance global awareness, drive business growth, and increase market share through tailored strategies in international sales, marketing, and multi-channel communications. Our extensive network of industry experts and influential opinion leaders across the US & UK combined with our deep expertise, allows us to offer unparalleled consultancy and connect clients with diverse market opportunities, all the while focusing on their objectives and ensuring a strong return on investment.
Luxury Sales Representation
We provide bespoke representation services that connect independent hotels with leading travel advisors, wholesalers, and consortia. Our tailored marketing and management programs are designed to reflect the distinctiveness of each property, delivering solutions as distinctive as the hotels we represent.
Social Media
We create data-driven social media strategies to boost brand presence and engagement, delivering custom campaigns from start to finish and developing creative, targeted content to grow your online presence. We connect your brand with key influencers to create engaging content and provide expert guidance on paid social strategies to expand your reach and engage both new and existing audiences.
Revenue Management
We deliver tailored revenue management and distribution services for your hotel. Our approach includes a 360-degree review of your setup, competitor analysis, pricing strategy, sales conversion, and online distribution. We also provide channel optimisation, market performance tracking, forecasting, detailed reporting, strategic rate plans, and seamless implementation across all channels.
Luxury Training
Experience bespoke training designed specifically for distinctive independent properties, led by Matthew Lavender, a former Forbes Travel Guide mystery guest inspector from Enlites Training. With a legacy of training over 80 hotel inspectors and 20 executive trainers, Matthew brings unparalleled expertise to elevate your team.
Hotel Content & Photoshoots
We plan, design and deliver brand and lifestyle photography and videography for luxury hotels. From the initial brief to the creation of detailed shot lists, inspiration boards, and talent sourcing, we handle every aspect of production. Our service includes crafting creative concepts, providing expert direction, and delivering polished, ready-to-use assets for global use.
Digital Marketing
We offer tailored services for independent luxury hoteliers, including website audits, new website design and development, digital benchmarking, brand workshops, SEO, paid and local search, and GA4 upgrades.
PR & Communications
We provide PR and communication support, offering both ad-hoc and non-retained services. This flexible approach allows us to manage costs effectively while enabling hotels to address their specific business needs more strategically.
Brand Strategy
We help position and build a strong brand platform and clear value proposition for your hotel. Our services include market positioning workshops, brand strategy development and implementation, identity creation, collateral design, tone of voice and copywriting, visual style identity, brand guidelines, and property branding solutions.
Commercial Audit
We conduct a comprehensive audit of your hotel’s sales and marketing, analysing revenue streams and activities to boost performance and drive growth. This includes assessing sales strategy, conversion rates, pricing, booking channels, distribution, market positioning, and creative development.
Pre-Opening Services
We offer full support for launching a new hotel, including feasibility studies, asset management, business plans, financial modeling, and platform setup. Our services also include brand strategy, creative development, commercial launch plans, and recruitment for senior leadership and commercial roles via our global talent partner.
Special Requirements
We have access to an enormous pool of experience and expertise that has had to overcome challenges of all descriptions. If you require specialist advice, there is a good chance we have the knowledge and skills to draw on.
The Independently Yours Difference
We excel at driving bookings through tailored marketing programs and consultancy services, supporting global sales, marketing and public relations activities with individualized and tailored programs.
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